Unfair Athletics x Alpha Industries
We had to be patient for a long time and were really excited for it: Unfair Athletics x Alpha Industries .
But what does "long-term" really mean? Now that all the elements of the collaboration are in our warehouse, we're hotter than ever. With attention to detail and hard work, both teams have not only created four products, but have also set a milestone for themselves, celebrating values like loyalty, respect, and solidarity.
We, The Smart Dresser Team, would like to thank you for contributing to this story as a shop. Read more in the next section.
We bow our heads and look forward to Friday, September 2, 2022.
Text by Alpha Industries
"The collaboration between Alpha Industries and Unfair Athletics is much more than just two brands releasing a collection together. When we received the terrible news during the planning phase in January 2021 that our friend and colleague Christian had passed away, it was clear to everyone involved that this would be something very special. We owe the fact that both brands are working together to Christian, who brought us all together. Under the motto "MAD TIMES MAD MINDS," we are therefore releasing a small Alpha X Unfair capsule collection that couldn't have been a better fit for him. The proceeds from all bucket hats and waist bags sold will go to Christian's family. A big thank you goes out to UNFAIR ATHLETICS, without whom this project would not have been possible! Rest in power, Christian! <3"
Release
As usual and as you already know, the collab between Alpha Industires and Unfair Athletics will be released promptly at 12 noon on Friday, September 2nd, 2022.
Online and in the Berlin store at The Smart Dresser. This way!
The collabo includes the following items:
- MA-1 VF 59 Bomber Jacket - Black
- MA-1 VF 59 Bomber Jacket - Stratos
- Tactical Waist Bag - Black
- Reversible Bucket Hat - Black
