Collection: Blue USA

In 1936, Italian Louis Blauer founded a clothing company in Boston, Massachusetts, specializing in the production of police uniforms. This was the birth of Blauer USA. Over the years, the company grew and expanded its range of public safety clothing. It wasn't until the 1980s that Blauer USA began producing jackets for civilians. Today, Blauer USA is one of the best-known brands for high-quality casual and functional clothing.

Tradition as the foundation of quality

Blauer USA's motto, "uncompromising performance," aptly summarizes the brand's values. The high-quality products are made with only the finest materials and meticulous craftsmanship to ensure they are robust, durable, and stylish. This includes, in particular, stylish jackets, shirts, pants, and accessories. The attention to detail is evident in the fine stitching, zippers, and buttons of the products. Thanks to the interplay of Italian creativity, American pragmatism, and a focus on top performance, Bauer USA is able to consistently deliver the highest quality.

For everyday life and adventure

The elegant yet everyday designs are what distinguish Bauer USA clothing. Blauer USA is particularly known for its iconic jackets, including the classic quilted down jacket. However, unnecessary frills and bright colors are avoided at Blauer USA, allowing quality and function to prevail. The goal is for the garments to become long-term companions, whether for day-to-day wear with a bomber jacket or a quilted vest for a trip into nature. Overall, Blauer USA is a brand known for its quality and craftsmanship, offering the perfect outfit for a variety of situations. Polo shirts and sweatshirts are also part of this. Blauer USA combines technical innovations and fashion trends to create garments that are both functional and stylish.